
The Team
Who We Are & What Clients have to SAY about US!!
Our Clients Testimonials!

Kelly Williams
Kelly is the owner and founder of Appel Wellness, bringing over a decade of experience in the weight loss and wellness industry.
After personally losing over 100 pounds, Kelly developed a passion for helping others achieve sustainable, life-changing results through a combination of metabolic reset programs, advanced body composition tracking, and supportive coaching.
Under her leadership, Appel Wellness has grown into a trusted wellness destination in the Chippewa Valley, offering services including medical-grade red light therapy, infrared sauna, hormone optimization support, and personalized wellness programs.
Kelly is known for her hands-on approach, commitment to client success, and ability to create a welcoming, judgment-free environment for every individual who walks through the door.
715.491.2756

Dana Bessen, Nurse Practitioner
Dana is a Nurse Practitioner and the owner of Balanced Health by Dana, specializing in hormone optimization, metabolic health, and preventative wellness care.
With a focus on identifying root causes rather than just treating symptoms, Dana works closely with patients to develop personalized treatment plans that may include lab analysis, bioidentical hormone replacement therapy (BHRT), and medical weight loss support.
Her approach integrates evidence-based medicine with a strong emphasis on patient education, empowering individuals to better understand their bodies and take control of their health.
Through her partnership at Appel Wellness, Dana provides a seamless extension of care for clients seeking a more complete and medically guided wellness experience.


Meet Dr. Austin Erickson
Chiropractor | Appel Chiropractic
In Collaboration with Appel Wellness
Dr. Austin Erickson has been practicing chiropractic for more than 17 years, but his passion for chiropractic care began with his own experience as a patient.
While in college, Austin suffered a significant back injury while working that left him barely able to walk for several days. After visiting a local chiropractor and experiencing firsthand how chiropractic care helped him recover, he knew he had found his calling.
Today, Dr. Austin brings nearly two decades of experience in chiropractic care, spinal rehabilitation, and strengthening to his patients.
Experience in Neck & Back Care
One of Dr. Austin's greatest strengths is his understanding of neck and back conditions and his ability to develop individualized treatment plans designed to improve function, mobility, and quality of life.
He has been involved in spinal rehabilitation and strengthening for more than 20 years and has utilized the Cox Flexion-Distraction Technique throughout his chiropractic career.
This gentle, specialized technique allows Dr. Austin to work with a variety of spinal conditions, including complex cases and patients who have previously undergone neck or lower-back surgery.
Dr. Austin also provides DOT physicals and works with patients seeking care following auto accidents and work-related injuries.
A Personal Approach to Chiropractic Care
Dr. Austin understands what it's like to walk into a chiropractic office in pain and looking for answers—because that's where his own journey began.
His goal is for every patient to feel comfortable, heard, and confident in the care they receive.
Dr. Austin Erickson & Appel Chiropractic
Helping patients move better, feel better, and get back to doing the things they love.

